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ATLANTA, GA – May 1, 2018 – Brandware, an independent, full-service brand communications agency, is partnering with two of the leading voices of the collector car hobby, Sports Car Market Magazine and American Car Collector, to expand the publications’ online enthusiast community. Brandware will manage social media platform and content strategy for both publications, including content development for both North American and international markets.


Brandware has deep expertise developing digital communications for enthusiast brands, including organic and paid social marketing campaigns as well as influencer marketing programs. The agency has also represented numerous automotive clients during its 19-year history, from luxury automotive manufacturers to collector car category brands.


About Keith Martin Publications

Sports Car Market Magazine celebrates its 30th Anniversary in 2018 and is the world’s most authoritative voice of the collector car hobby. Sister publication American Car Collector, launched seven years ago, continues to be the fastest growing collector car publication in America. Founder and group publisher Keith Martin regularly serves as emcee for North America’s leading Concours d’Elegance, is a recipient of The Lee Iacocca Award and the Edward Herrmann Award, and has hosted numerous television specials, including co-hosting “What’s My Car Worth” shown on Velocity.

About Brandware

Brandware creates insights-driven, impactful coverage, content and conversation across today’s most effective earned, paid and owned communications channels. Headquartered in Atlanta, Brandware has additional teams in Los Angeles, Charleston, SC and Huntsville, AL. Brandware is one of Atlanta’s Top 20 public relations firms (Atlanta Business Chronicle), a U.S. Top 100 independent agency (O’Dwyers) and most recently was named a Top 20 Marketing Agency by Agency Spotter.


Media Contact

Katie Milewski 770.649.0880

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