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ATLANTA, GA – February 19, 2019 – Brandware, an independent, full-service marketing communications agency, has been selected to support electric propulsion leader Elco Motor Yachts’ continued growth with digital marketing and public relations services.


New York-based Elco Motor Yachts is a pioneer in electric propulsion systems for the marine industry, having introduced the first electric boat motor at the Chicago World's Fair in 1893. Today, the Elco team designs and manufactures quiet and powerful electric inboard and outboard motors, from 5 hp to 100 hp, as well as an award-winning hybrid system. Most recently, Elco’s new EP-50 Electric Outboard Motor won the New Products Best Green Product Award at the Newport International Boat Show.


As noise and pollution issues cause concern for more and more of the millions of inland lake boating and fishing enthusiasts, Elco’s line of electric and hybrid propulsion options are the modern solution, backed by over 125 years of technology. Brandware will be creating digital and PR campaigns, including media and influencer demo experiences at inland lake locations.


About Elco Motor Yachts

Elco provides the marine industry with environmentally friendly electric inboard and outboard propulsion systems for all types of vessels up to 85 feet. Elco motors are known for their safe, efficient operation, simplicity, reliability and ease of installation. For more information, visit


About Brandware

Brandware creates insights-driven, impactful coverage, content and conversation across today’s most effective earned, paid and owned communications channels. Headquartered in Atlanta, Brandware has additional teams in Los Angeles, Charleston, SC and Huntsville, AL. Brandware is proud to be ranked among the nation’s best firms for public relations, marketing, social media marketing, and content marketing.*

*Atlanta Business Chronicle, O’Dwyers, Agency Spotter

Media Contact

Katie Milewski 770.649.0880

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