Executive Tech Council
Tips for media interviews
web design tips
March 19, 2019
By Cameron Davis-Bean
Facebook will replace the Relevance Score with three new metrics: Quality Ranking, Engagement Rate Ranking and Conversion Rate Ranking. We take a deep dive into what’s changing and what it mean...
July 9, 2018
By Kaitlin Jarvis
Learn what Facebook advertising metrics are disappearing from the platform and how a change in reporting impressions could impact your measurements.
July 5, 2018
By Matthew Kaiserman
Trending hashtag activism is forcing a change in the status quo of corporate communications. Organizations can no longer afford to sit on the sidelines while consumers choose brands that share...
June 21, 2018
Yesterday Instagram launched IGTV, a new app that will allow creators to share long-form videos. Staying true to Instagram’s mobile-first strategy, videos will be displayed in a vertical, full-...
May 25, 2018
How Facebook's new privacy changes impact paid and promoted content and a brand's ability to connect with targeted audiences.
March 8, 2018
Our top five takeaways from the Social Media Marketing World Conference, includes tips for instagram and live video content.
November 29, 2017
We invited students from Berry College to visit our Atlanta office asked them about new technologies in PR. Here's what one had to say.
October 24, 2017
By Jennifer Jones-Mitchell
How Facebook's plans for a separate news feed for unpaid branded content could impact the organic engagement and overall reach of your brand's social media content.
August 31, 2017
How and why brands should leverage Facebook's new original programming for branded entertainment and product placement.
August 23, 2017
Ten years ago today, the hashtag was born on Twitter. Here are some tips on how to use hashtags effectively in your social media marketing.
WHY MY INTERNSHIP WITH BRANDWARE WAS THE BEST THING I DID DURING MY COLLEGE CAREER
April 26, 2019
WHY BILINGUAL SKILLS MATTER: THE BENEFITS OF DEVELOPING YOUR LANGUAGE SKILLS
April 25, 2019