Executive Tech Council
Tips for media interviews
web design tips
August 30, 2017
By Jennifer Jones-Mitchell
Corporations are helping Houston flood victims. Here are tips for effective branded social giving programs, including what not to do.
August 23, 2017
Ten years ago today, the hashtag was born on Twitter. Here are some tips on how to use hashtags effectively in your social media marketing.
August 9, 2017
Why Google fired James Damore and what we've learned from it from a public relations and crisis communications perspective
August 3, 2017
Tips on when and how to use live streaming video in your marketing and PR strategy.
July 27, 2017
This week an online retailer discovered the dangers of poor font choice in brand and product design.
May 16, 2017
Ask (the right) questions first, shoot out communications later. Everyone loves to talk about data-driven PR. Research, insights, measurement, analytics...
March 26, 2017
Cheerios' cause marketing campaign to bring back the bees is a case study in media relations and social media marketing.
March 16, 2017
In our agency’s meeting training workshop, we help clients prepare for every interview eventuality. Increasingly, this includes live video interviews via Skype and Facebook.
A few days ago, Prof...
February 5, 2017
By Elke Martin
Sponsored. Underwritten. Paid. Native. Branded. All these words have one thing in common within the context of media - they suggest that a story, video or other piece of content was purchased....
January 23, 2017
What makes consumers pull the trigger on purchasing a product? If I had a nickel for every article written that tries to answer this question, my garage would eclipse Jay Leno’s.
Yet, despite th...
3 Ways Your Digital Marketing Is Leaving Money on the Table
June 25, 2020
Breaking Through the Clutter: 5 Questions to Ask When Evaluating Your Content
Communications in the Age of COVID-19
April 20, 2020
WHY MY INTERNSHIP WITH BRANDWARE WAS THE BEST THING I DID DURING MY COLLEGE CAREER
April 26, 2019
WHY BILINGUAL SKILLS MATTER: THE BENEFITS OF DEVELOPING YOUR LANGUAGE SKILLS
April 25, 2019
Five Tips to Optimize Your Work Day
March 28, 2019
FACEBOOK’S AD RELEVANCE SCORE IS GOING AWAY: WHAT YOU NEED TO KNOW
March 19, 2019
SEARCH ENGINE MARKETING: METHODS AND MISTAKES
February 28, 2019
SUPER BOWL LIII ADS: BEST AND WORST
February 6, 2019
FROM ROCKETS TO RESEARCH: BRANDWARE’S TYLER SARTIN
August 10, 2018
June 2020 (2)
April 2020 (1)