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Communications in the Age of COVID-19
Companies are navigating new ways of working and communicating during the COVID-19 crisis, as well as preparing for what lies ahead. It’s...
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FACEBOOK’S AD RELEVANCE SCORE IS GOING AWAY: WHAT YOU NEED TO KNOW
Facebook will replace the Relevance Score with three new metrics: Quality Ranking, Engagement Rate Ranking and Conversion Rate Ranking. We t
SEARCH ENGINE MARKETING: METHODS AND MISTAKES
With a world of information at our fingertips in this day and age, it’s unlikely people are going to stumble across your website by accident
WHAT IS IGTV AND HOW WILL IT IMPACT YOUR SOCIAL MEDIA CAMPAIGNS?
Yesterday Instagram launched IGTV, a new app that will allow creators to share long-form videos. Staying true to Instagram’s mobile-first...
HEY MARKETERS, THE BRAIN HAS A MIND OF ITS OWN
You can't control the brain, but you can control the stimuli and track how the brain processes information and makes purchasing decisio
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