FACEBOOK LAUNCHES ORIGINAL PROGRAMMING ON NEW WATCH PLATFORM
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How and why brands should leverage Facebook's new original programming for branded entertainment and product placement.


COMPANIES HELPING HOUSTON – PLUS TIPS FOR SUCCESSFUL CORPORATE GIVING
Corporations are helping Houston flood victims. Here are tips for effective branded social giving programs, including what not to do.


HAPPY BIRTHDAY TO THE #HASHTAG - TIPS ON USING THEM EFFECTIVELY
Ten years ago today, the hashtag was born on Twitter. Here are some tips on how to use hashtags effectively in your social media marketing.


WHY GOOGLE WAS RIGHT TO FIRE JAMES DAMORE AND WHAT WE’VE LEARNED FROM IT
Why Google fired James Damore and what we've learned from it from a public relations and crisis communications perspective


TO GO LIVE OR NOT GO LIVE – THAT IS THE QUESTION BRANDS ARE ASKING
Tips on when and how to use live streaming video in your marketing and PR strategy.
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